InnoLead - Leveraging A.I. In Business
On May 17th, 2023, InnoLead gathered nearly 100 leaders in innovation, strategy, technology, digital transformation, and R&D in Boston for a hands-on event focused around artificial intelligence. Attendees had the chance to gain insights from speakers from the Boston Dynamics AI Institute, Best Buy Health, Wayfair, Fidelity Investments, and Blue Cross Blue Shield of Massachusetts. They also had an opportunity to explore AI use cases in small breakout teams, each focused around addressing a certain opportunity or problem. Some examples: the future of management, product design, and customer discovery. At the end of the day, attendees presented their work (prototypes, videos created by AI, slide decks, and more), and we awarded medals to the top three teams. Along with taking photos for the event, I was also tasked with event platform management for the gathering, as well as creating an entire campaign using social platforms, email marketing promotions, and paid advertising. The hashtag we used for social promotions was #LeveragingAI2023, and we also partnered with Singularity U and PwC to cross promote the event.